Sunday, December 16, 2012

Who Needs Fur to Feel Beautiful?


Actor Olivia Munn knows how to find humor in just about anything. But one thing that Olivia—who stars in the highly anticipated Aaron Sorkin HBO series The Newsroom—finds absolutely no humor in is the violence inflicted on animals who are killed for their fur. Olivia, who is of Chinese descent, bares more than just her skin to save animals' skins: She is exposing fur farms in China, the world's largest exporter of fur.
"Who needs fur to feel beautiful?" Olivia asks in the sexy ad, which was shot by top photographer Emily Shur. In her shocking undercover video exposé, Olivia explains that on fur farms in China, there are no penalties for cramming minks, raccoons, rabbits, foxes, and even cats and dogs into tiny cages and then bludgeoning, suffocating, strangling, or electrocuting them—or even skinning them alive—in order to turn their pelts into fur coats, trim, and trinkets.




Olivia reminds us that when it comes to violence on fur farms, "There's nothing good about pretending like you don't know." Please take a minute to watch the undercover video footage. Then share the video on Facebook and Twitter to let your family and friends know not what they might be wearing, but whom.

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